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Working Papers
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"Online Retailing with Instant Return Credit" (with Rong Li and Duo Shi, reject and resubmit at Marketing Science)
Publications
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"Restricting Speculative Reselling: When 'How Much' Is the Question," with Dmitri Kuksov (2023), Marketing Science, 42(2), 377-400.
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"Digital Piracy, Creative Productivity, and Customer Care Effort: Evidence from Digital Publishing Industry," with Xiaolin Li and Ying Xie (2021), Marketing Science, 40(4), 685-707.
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"Opinion Leaders and Product Variety," with Dmitri Kuksov (2019), Marketing Science, 38(5), 812-834.​​
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"When Showrooming Increases Retailer Profit," with Dmitri Kuksov (2018), Journal of Marketing Research, 55(4), 459-473.
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